Our Story

WE, are Jordan and Alex Franks. We’re life partners, parents and now business partners! All this started because we hadn’t gone grocery shopping in forever, but wanted a snack! Alex looked in the fridge and all we had were tomatoes, onion and cilantro. Whomp! But wait, Alex whipped up some fresh salsa (RANDOM) and after tasting it, I was BLOWN away! We consider ourselves ‘foodies’, so we KNOW good flavor when it hits the taste buds. I told Alex “we should put this in a jar and sell it!" We sat on this idea for several months, but then got enough courage to say let’s do it! We refined “The OG”, Sassy and felt we needed to add other flavors. We developed names first (Spice, Magic) and then a recipe to follow.

I recently read “take ownership over the result, before you know the path”. That is EXACTLY what we did. We knew NOTHING about starting a food business, but felt confident in our product. We invited our friends to taste this remarkable creation and the flavors gained popularity almost immediately! We knew we had to create this brand to provide a healthy and delicious snack alternative, as well as, a family business that could foster, entrepreneurship for our children! We want to create a legacy of wealth and love! 💖

Only the freshest ingredients. So fresh that you can taste each one in every bite. someone once told us that our salsa was “more like a pico” (right before he bought it of course). We said “OK!” That just means you can put it on EVERYTHING!